Market Research Consultations & Plans
Before deciding to undertake market research there are a myriad of things to think about and make decisions on. For example:
- Does the information I need already exist?
- What is the best way to gather the required information?
- Do I need quantitative or qualitative information?
- Who should I be talking to?
- What are the most important things I need to find out about?
- What is the likely cost going to be?