iOS 14 privacy update and what it means for advertisers

There’s a lot of talk about Apple’s iOS 14 Privacy Update and how this will affect Facebook advertisers. In summary:

How To Prospect Like A Pro

Prospecting is the art of opening new relationships. The new business opportunities that later turn into sales are initially identified through prospecting, making prospecting the lifeblood of sales. It’s important to constantly be forming and working on these long term relationships, as they form solid leads and solid profits for the future of your business.

The Quick Guide To Writing A Marketing Plan

Once you have done your research it’s time to get serious about what you want to achieve and how you plan on getting it. The classic saying goes; “if you fail to plan you can plan on failing” even though this is a historical statement it is still appropriate in today’s ever changing environment...

A Quick Guide to Market Research

Why do I need to do Market Research and How do I go about it?

PR and Communications

Public Relations (PR) is the practice of building and/ or maintaining the public profile of a brand, organisation or business. Key elements of PR management include communication strategy, exposure, interacting and networking.