- Zoe Gardiner
Relationship marketing is a strategy that focuses on building relationships with customers that form trust over time. These days building relationships with customers is a huge part of marketing and helps build a good brand image...
- Chris Butler
Once you have done your research it’s time to get serious about what you want to achieve and how you plan on getting it. The classic saying goes; “if you fail to plan you can plan on failing”. Even though this is a historical statement, it is still appropriate in today’s ever-changing environment...
- The Marketing Studio
Having an established communications plan is a crucial key to ensuring your success over busy periods. Once set-up, this will be the 'home point' for many decisions and choices made within that period. It is imperative to not only have this aligned towards your customers but also shared to your staff and managers as well.