Marketing Plan

3 articles

3 Ways to Use Relationship Marketing

  • Zoe Gardiner

Relationship marketing is a strategy that focuses on building relationships with customers that form trust over time. These days building relationships with customers is a huge part of marketing and helps build a good brand image...

The Quick Guide To Writing A Marketing Plan

  • Chris Butler

Once you have done your research it’s time to get serious about what you want to achieve and how you plan on getting it. The classic saying goes; “if you fail to plan you can plan on failing”. Even though this is a historical statement, it is still appropriate in today’s ever-changing environment...

Implementing Your Marketing Plan

  • The Marketing Studio

Having an established communications plan is a crucial key to ensuring your success over busy periods. Once set-up, this will be the 'home point' for many decisions and choices made within that period. It is imperative to not only have this aligned towards your customers but also shared to your staff and managers as well.